7/20/2023 0 Comments Invicta timepieceSo, like many other Swiss watch manufacturers, Invicta was almost relegated to the background and became a niche manufacturer for around 20 years. Over the years, they had perfected the art of developing Swiss mechanical watches that primarily focused on automatic-winding pieces.īut ever since the introduction of the quartz movement, there was a general shift in how watches were made and what they were made into. Since its conception, it has solely been a family-run business right till the latter half of the 1970’s. Invicta Origin Storyįounded in 1873 in Chaux-de-Fonds, Switzerland by the Picard family, the Invicta brand of watches derives its name from “Invicta” which is the Latin for invincible. “To be better while still being as affordable as possible” is their key moto and the foundation to a lot of their innovative works. And to top it all off, for their more regular and VIP customers, Invicta allows access to their Collector’s Club offers which give them a chance to get a high impact dive case, or special promotions and discounts. This mind-blowing stats is all thanks to their watches being affordable and pocket-friendly, along with having a very sophisticated and polished appeal. And there are above 100,000 people purchasing an Invicta every 12 months. When I was going through some of the internet surveys about their sales in 2017, I was baffled to find that over 50% of Invicta customers own at least or more than 10 Invicta watches. And this is precisely what makes Invicta so very popular today. Invicta Watches was founded on the sole purpose of providing each customer with a watch that is not only crafted with the utmost care but made from the highest quality materials as well.Īmongst their initial investors, the watchmaking philosophy was quite simple: a crafted timepiece, no matter how well made, need not be expensive. Invicta Review May 2023: A Brief Overview Where do the Invicta watches fail to impress?.Invicta Review May 2023: A Brief Overview.
0 Comments
Leave a Reply. |